Heidi Klum and daughter Leni face backlash in new lingerie shoot

Heidi Klum and her 22-year-old daughter Leni Klum have once again appeared together in front of the camera for an underwear brand’s latest collection. The mother-daughter duo’s bold poses have triggered fresh criticism from some social media followers, echoing reactions to their past joint campaigns.

History of public scrutiny

The German supermodel, aged 53, and Leni, who continues her modeling career, posed in various lingerie designs for the new promotional material. This is not the first time the pair has faced public pushback for working together on such projects.

When Heidi and Leni first modeled for the same brand in 2022, several followers objected to the concept of a mother and daughter appearing in the same underwear advertisement. Similar comments emerged after another campaign they shot together in 2023. While some users described the images as strange, others defended the collaboration, stating they saw no issue with it.

Leni Klum addresses the controversy

Leni previously responded to questions about the negative feedback surrounding her shoots with her mother. She stated that she does not pay attention to the critics and expressed satisfaction with the campaign. According to Leni, she had a good time during the filming day with her mother.

Heidi Klum also broke her silence regarding the backlash against their joint work. Despite the recurring criticism, both women have continued to collaborate on these advertising projects.