Elizabeth Hurley Highlights Her Swimwear With Bold Beach Photo

Offering a significant discount, Elizabeth Hurley announced a 70% price cut on her Mercury One Piece swimsuit, accompanied by a photo that captured attention for its bold styling. The image, originally posted in 2020, displays the British model in a strapless turquoise swimsuit, standing on a tropical beach while parting her legs to reveal her toned physique.

Hurley’s swimwear features structured cups, subtle ruching, and a small metallic gold-accented cutout at the chest, drawing focus to her slim waist and cleavage. The actress and entrepreneur posed near white sand and lush greenery, highlighting her slender frame and long legs with defined thigh muscles.

At 60 years old, Hurley continues to impress fans with her age-defying appearance, as seen in this throwback photo shared via her brand’s Instagram account. Her makeup included matte tones, dark eyeliner, pink blush, and rosy lips, complementing her light blue eyes.

Background on Hurley’s Swimwear Brand

Elizabeth Hurley launched her swimwear line in 2025, predating other celebrity ventures into beachwear such as those by Kim Kardashian and Emily Ratajkowski. At the time, Hurley was 54 years old and aimed to create resort collections that empower women of all shapes and ages to feel confident.

On her company website, Hurley explained her motivation: “I decided to venture into beachwear not only because I’ve always been obsessed with vacation clothes, but also because it’s an area where women, regardless of shape or size, can either look amazing or really get it wrong.”

Additional Fashion Highlights

In another recent image, Hurley appeared poolside wearing a watermelon-red bikini with a plunging neckline and low-rise bottoms. She smiled at the camera while showcasing her toned abs and accessorizing with sunglasses on a sunny terrace overlooking an outdoor pool.

Earlier this year, Hurley also modeled a ruched white column gown with a plunging neckline at the Olivier Awards. Her Instagram post of the look received praise, including a compliment from her son Damian Hurley.